Im currently advertising my mortgage broker business with signs?
samsrei asked:
With like 100 signs posted all over the city, the response has been HUGE with my “RTO&FOR RENT HOUSES” & “$500 MOVES YOU IN” signs.The only problem is from 800 calls ive only gotten 2 potential deals who dont have horrible credit, I need 640+ scores to qualify them and most ppl who call have 520’s if not lower, Im thinking about changing the signs from rental focus to straight “FOR SALE 4 BDRM HOUSE etc.” in order to maybe isolate those that already know their credit is too shot to call about buying a house, Besides doing this does anyone with experience with sign marketing have any suggestions. Thanx!
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With like 100 signs posted all over the city, the response has been HUGE with my “RTO&FOR RENT HOUSES” & “$500 MOVES YOU IN” signs.The only problem is from 800 calls ive only gotten 2 potential deals who dont have horrible credit, I need 640+ scores to qualify them and most ppl who call have 520’s if not lower, Im thinking about changing the signs from rental focus to straight “FOR SALE 4 BDRM HOUSE etc.” in order to maybe isolate those that already know their credit is too shot to call about buying a house, Besides doing this does anyone with experience with sign marketing have any suggestions. Thanx!
May 20th, 2009 at 2:18 pm
Before I headed back to the sign printer, I would ask you this:
Will those 2 deals earn enough money to cover your costs and leave you with a tidy profit? Or does the amount of time you’re wasting on the phone with the other 798 cancel out the return on your investment?
As for ideas, maybe a very simple change would help: “Good credit? $500 moves you in!”
Good luck!
Adrienne Doss